Monday, June 29, 2009

Observe Other Industries

It’s very difficult looking at your business objectively when you spend most of your time on operational activities.

It’s therefore very easy to have your business have the look and feel of all other businesses in the same industry as you, and this may not give you the advantage you need over your competitors.

You can get that advantage by looking at what other businesses outside your own industry are doing well. Adapt those good ideas and activities to your business, even if they are not normal for your industry.

You can access further information to help you run your business through my websites:

www.businessactivitytips.com
www.personal-customer-service-tips.com
www.success-in-business-tips.com
www.effective-marketing-advice.com

Sunday, June 7, 2009

How Did Your Customers Hear About You

Ask everyone who comes into contact with your business

· “How did you hear about us”

This way you will be able to invest your marketing budget on activities that work!

And by using the marketing activities that work, you will be able to drive more customers to your business.

Make it easy for yourself and your staff to record the response from your customers, suppliers, and anyone else who comes into contact with your business. Then you will quickly know what marketing is working and what is not.

You will also be able to decide what proportion of your marketing budget you should spend on different activities.

You can access further information to help you run your business through my websites:

www.personal-customer-service-tips.com
www.success-in-business-tips.com
www.effective-marketing-advice.com